Weather Channel using intriguing digital simulations to give the feel of extreme weather events

During the recent disastrous hurricanes, the Weather Channel caught my attention with an on-screen simulation of storm surge coming into a residential area so that viewers would have a better sense of how very dangerous a surge could be even without heavy rains or strong winds. I thought the simulation easy to understand and a far more clear warning than mere words. Altho I find the Weather Channel’s online use of intrusive advertising enough to drive me away, their television is still essential during major weather events. Glad to see this article describing the process.

From this article: Combining real-life anchors with vivid, digital simulations, the Weather Channel’s mixed-immersive-reality clips have been pitched as an educational tool that brings extreme weather events to life. The latest previews an ice storm that is expected to strike the East Coast this weekend.

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