The label “Amazon Choice” means zip

A caution as you do your last minute shopping for the season — the label “Amazon Choice” is something  you should ignore. The bottom line is that the label measures no more than popularity and often within a very narrowly defined group of items for sale. If you’d like more details, this article will give them to you. But all you really need to know is that “Amazon Choice” is not a measure of quality.

https://slate.com/human-interest/2018/12/amazon-choice-shopping-label-says-nothing.html

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