http://www.washingtonpost.com/technology/2023/12/22/how-much-influencers-make-youtube-tiktok/ [a fascinating story with far too many details to post — just click thru]

How much money do influencers make? 10 creators give us the real numbers.

The monthly finances of 10 influencers who are cashing in — or trying to — online

By Emma Kumer and Rachel Lerman